Convener: Jon Wesselink (@jon@m.fedica.com)

Tags / links to resources / technology discussed, related to this session:

Website: https://fedica.com/

Notes

Looking for tools to help your consulting business or social media agency get the best insights from accounts campaigns and post analytics?

This was the conversation we had talking about tools for a small consulting and agency owner helping people strategize their social media.

In this conversation you’ll find:

• Fedica’s tools for analytics in the fediverse and centralized.
• It’s Scheduling tools across 11 platforms including Bluesky, Threads, Mastodon and Pixelfed.
• Audience analysis including demographics, location, occupation and top topics.
• Account finding tools by criteria for connections and reachouts.

The attendees found Fedica’s ability to export most of the data from the above the most exciting: analytics, demographics, accounts, top topics from your post analytics, from a competitor account analysis, and even from a keyword analysis. (This data varies by platform and API access).

So, the key takeaways are:

• Scheduling - post natively on each platform, with customized text, media and tagging in centralized and decentralized platforms, so one post fits each platform best.
• Analytics - track analytics and compare across platforms, and see the people behind the data (platform specific).
• Analysis - see the people behind the data, their occupation location and more, map them across the world, and export this data so you’re in control.
• We expressed that Fedica bridges federated and legacy platforms for scheduling and analytics with data you have full access to: export lists of followers, their demographics and activity, their interests and location, their top posts and more.
• Our attendees expressed the need to export the data and automate that in workflows to present to their clients using AI for repurposing as a service for content ideation.
• We also touched on team roles for small teams, and how accessible the platform is for small business owners.